Entertainment Empire - Chapter 879

c840 Xiao Shuo

The answer will be revealed on National Day.

On October 1st, “Wolf Warrior” finally had its official release. At the same time, several other major productions that should not be underestimated during the National Day holiday were also released in theaters at the same time. At this time, the distribution of filming ratios suddenly became: Several movies were evenly divided, and there was no situation where one movie would outshine the other movies.

This made Luo Xun breathe a sigh of relief.

What he was most afraid of before was losing money in arranging movies, but now it is like the theater chain has put several movies in the same period at the same starting point. Everyone competes fairly based on their ability. Whoever has a higher box office will be able to win in the subsequent competition. Get higher rankings.

This is the best result.

As a result, after the first day of release, “Wolf Warrior” ranked first with a box office of over 80 million in a single day, and the second-ranked movie was surprisingly the work of Brother Long, whose first-day box office was only Forty million…

Of course not compared to Luo Xun.

But for Brother Long, this result is in line with expectations. As for why the box office of Luo Xun’s movie was so much higher on the first day, in fact, most of the reasons are that many domestic units and companies collectively bought tickets to watch “War” “Wolf”, this is a group with terrible spending power, because people who buy tickets often come in groups, most of which are organized by the leaders of the work units. They have to go to see the movie even if they don’t want to go. It’s almost like watching a movie in disguise. Mission, without the support of this group of people, it is estimated that Luo Xun’s movie box office would be the same as Brother Long.

This is the benefit of publicity.

Luo Xun first proposed to donate part of the box office. This alone can win the hearts of Chinese audiences to the greatest extent. However, Luo Xun’s publicity method is difficult to copy, because apart from Luo Xun, there are not many other people in China who can An investor who is willing to donate one-third of the box office——

What is the concept of one-third of the box office?

It’s almost equivalent to Luo Xun’s movie really not expecting to make money, so it is said that using this method to achieve box office success is not what ordinary people are willing to do. This kind of exchange will not only make the box office data better, Luo Xun’s actual profit may not be greater than the return to Brother Long from “Twelve Zodiac Signs”, but Luo Xun doesn’t think this is a bad move. After all, his money has been actually donated, which can help Some people are in need of help. Secondly, he has won the hearts and reputation of the people, which is equivalent to laying a solid foundation for the second part of the movie. When the second part is released, everyone will think of Luo Xun when the first part of the Wolf Warrior series is released. The kind deeds you perform will reward you with even greater enthusiasm!

It’s just a pain for Brother Long…

Encountering an opponent like Luo Xun who doesn’t follow common sense, he only wants fame and achievements, and gives up a large part of the movie’s income. You must know that the investment cost of Luo Xun’s movie is very high, and it is not so easy to recover the cost. It’s an easy thing, but it’s so big.

This is also the benefit of speaking out.

Even if Brother Long wants to imitate Luo Xun’s methods, he will inevitably encounter a lot of resistance. First of all, the countless investors in the movie will not be happy, and Luo Xun is a consistent presence in Yinbai, and he is the only investor in this movie. and Wu Jing, so there was no obstruction in his decision, because the loss was entirely Luo Xun’s own money.

…

In view of Luo Xun’s behavior of releasing the first film he directed as a semi-public welfare film, “Xinwen Lianbo” was alarmed and conducted an interview with Luo Xun. This interview was reported in the news that night. A full three minutes.

besides.

Some domestic talk shows have also invited Luo Xun. Luo Xun chose Gao Xiaosong’s newly founded “Xiao Shuo” program to be interviewed. He needs enough publicity. Participating in talk shows can help him promote the movie well, so this matter He wasn’t lazy above.

“I’ve wanted to invite you for a long time.”

Gao Xiaosong smiled and said to Luo Xun: “We are a new show. Thank you for coming to record our show. Recently, the movie “Wolf Warrior” has triggered heated discussions, and you also said that you will donate the box office. Can Tell me why you do this?”

“This is a temporary decision.”

Luo Xun told the truth: “During the promotion of “Wolf Warrior”, Brother Jing and I participated in many activities and invited many veterans. During this process, we had a long period of contact with the veterans. I know that there is such a group of people in the country who have made countless contributions to this country, but many of them have been injured and unable to work. Some martyrs have dedicated their lives to the motherland, but their widows are living in poverty and do not have enough. This touched me a lot and I wanted to help them, so when the movie was released, I made this decision. When the movie proceeds arrive, most of our money will be used to help veterans. They improve their lives and help the widows of martyrs get better treatment.”

“As far as I know…”

Gao Xiaosong said with some admiration: “Yinbai Foundation has been committed to charity since its establishment. Netizens compiled a table that shows that your foundation has built more than 200 schools so far, including those in some impoverished mountainous areas. Do you think you are a philanthropist from this perspective?”

“It doesn’t count.”

Luo Xun said: “I am just an artist. For many people, I am a big star. There are countless fans who regard me as their idol. But I think that since I am an idol, in addition to being liked and appreciated by them, I should also be their role model, because I deeply understand what kind of driving role an idol has for fans. My words and deeds will affect them. Since I am already such a public figure, I must think about whether every action and every decision I make will have a positive or negative impact on a huge group of people. In fact, I have never considered it my own credit to help children in poor mountainous areas go to school or help veterans improve their lives, but the good deeds of countless people. I actually don’t like others to say that I, Luo Xun, have built so many schools and helped many veterans. This is the goodwill of this society. I am just a caller. If everyone is unwilling to pay for my movie, I can actually do very limited things.”

Speaking of this.

Luo Xun shook his head and said, “Perhaps I shouldn’t say that it was the kindness of society that helped those veterans, because compared to the rewards, the contributions these veterans once made to the country and the people are beyond the imagination of ordinary people like us. There is no such thing as a peaceful life. They once carried heavy burdens for countless people. You may not know their names, but I hope everyone will remember their contributions.”