This star’s style is wrong - Chapter 685

c685 Movie and TV series bundle promotion

Since the special effects of “The Wandering Earth” have been determined to be produced by Nebula Special Effects, and because it is a subsidiary of Ark Culture, communication on special effects will be much easier.

Even in terms of movie props and scenery, Nebula Special Effects will give opinions.

“The Wandering Earth” has a large number of shots that require the use of special effects, and the special effects artists know better what kind of material to shoot, and it is easier to create shocking special effects shots.

Therefore, during the film’s preparation stage, Sun Jianqi led the team and crew to discuss the set plan, ensuring the level of special effects shots while minimizing the workload required for rendering.

Reducing the rendering workload of special effects shots can save special effects production costs and speed up post-production.

Therefore, in the preparation stage, the crew is moving towards the best shooting plan.

Since the crew built twelve recording studios at the Donghai Film and Television Base, renting so many recording studios costs money every day.

Therefore, during the early preparations of the crew, the production of shots and shooting plans were very detailed.

After turning on the camera, we started shooting according to the designed plan and the progress was very fast.

Moreover, special effects films require relatively less drama than feature films, so it is much easier for actors to perform.

Among them, Wang Yutao was responsible for shooting some of the shots.

Wang Yutao is indeed very talented in moving mirrors.

Therefore, many of the scenes that did not feature actors were left to him.

The crew filmed on two sets together, making the filming progress very fast.

After 4 months and 122 days of filming, “The Wandering Earth” was officially completed and post-production began.

However, for special effects films, post-production is the real beginning.

Fortunately, Sun Jianqi participated in discussions during the preparation and shooting stages of the film, so communication went smoothly.

Many of the special effects requirements were discussed by Fang Xing and Sun Jianqi, as well as the director team and the special effects team from the beginning, striving to make the picture the most shocking while saving costs and time as much as possible.

Since the special effects team is involved in the entire process of film shooting, special effects production saves a lot of early debate.

In fact.

For many special effects films, if the director has high requirements, he or she will frequently ask the special effects company to rework and modify the film.

Even a shot of a few seconds may be modified one or two hundred times.

In fact, when this happens, it is usually because the director and the special effects company do not communicate enough, or the money is insufficient, and the special effects company does not put all its energy into the special effects production of the film.

In the film special effects industry, like other industries, you get what you pay for.

How long does it take to render special effects, how many sets of servers are used, and how many special effects artists are needed? These are all money.

If there is not enough money, naturally everything will be stretched.

Fortunately, Ark Culture does not have this situation. Even the special effects company is a subsidiary of Ark Culture, and everything is given the highest priority.

In fact.

Halfway through the filming of “The Wandering Earth”, Fang Xing had already handed over some of the shot shots to Nebula Special Effects and started pre-production preparations for the special effects shots.

Therefore, by the time the shooting part was completed, the special effects production had already entered the rendering stage, and the progress was very fast.

In general.

A special effects movie takes four to five months to shoot. After shooting, it takes a month or two to find a special effects company and negotiate the price. Then the special effects company schedules the film based on the projects on hand, which also takes several months.

Sometimes, special effects companies are working on several projects at the same time, and the production progress is very slow.

Coupled with the pre-production of the film, it is normal for a special effects film to take two years from project approval to release.

However, Fang Xing is an exception.

Especially this time for “The Wandering Earth”, the project went directly to the casting stage, basically skipping the investment process.

Anyway, the investment is Ark Culture’s main investment, and other film and television investment companies will follow or not.

Moreover, even if he wanted to invest more, Fang Xing didn’t want to.

Of course, we will definitely still accept investment from several companies.

As a long-term cooperative film distribution company, Penguin Pictures provides a part of the investment share, so that the promotion and distribution work can be carried out more smoothly.

When it is released online, it needs to cooperate with video websites, so Wandou Video will also invest part of it.

The rest is the cooperative shooting team, film and television group, and there will also be some investment.

However, Fang Xing did not need to wait for these investments to be in place before the project started directly.

If the investment is not in place by the scheduled time, it doesn’t matter, Ark Culture will directly make up the investment.

Therefore, it only took half a year from preparation to completion.

The special effects production officially starts after the rough cut version is released, eliminating the process of negotiation with the special effects company and the communication process of special effects lens requirements.

The speed is naturally faster.

According to the speed of post-production, it can even catch up with the Spring Festival of the new year.

While Nebula Special Effects was working hard to produce special effects, Fang Xing was not idle either, working with the soundtrack team to create the soundtrack for the movie.

In addition to the soundtrack, dubbing work by actors is also in progress.

The main creators of the crew are busy and working overtime to produce the movie.

…

the other side.

The filming of “The Three-Body Problem” is also coming to an end.

Relatively speaking, filming “The Three-Body Problem” was easier.

After all, the requirements for TV dramas are different from those for movies.

“The Three-Body Problem” requires relatively few special effects.

Therefore, in the second half of the year, it was “The Three-Body Problem” that released its first trailer.

After watching the trailer, the audience still doesn’t understand the story.

After all, this story involves a lot of astronomy knowledge, as well as computer, biology and other aspects of knowledge, which is actually difficult for some viewers to understand.

to this end.

Zhang Yigao and the crew also held an online Q&A event on Wandou Video, and invited professors majoring in astronomy to explain to the audience what the story of “The Three-Body Problem” is.

When promoting this event, it was said that professors majoring in astronomy would be invited to answer questions.

Many science fiction fans became interested in this TV series.

Sci-fi fans are indeed very picky and often even joke about the lack of sci-fi dramas in China.

But precisely because of this, if someone really makes a TV series that meets the requirements of science fiction fans, he will be the first to eat the crab, and everyone will take it all.

Therefore, this event was very successful.

The astronomy professor of Eastern University of Science and Technology, together with Zhang Yigao, explained “Three-Body Problem” to the audience.

Explain what the “three-body” system is.

To this end, Zhang Yigao also found someone to make an animated short film to vividly explain why the system composed of three stars has no solution.

And what kind of crisis will a civilization living in a three-star system encounter?

These issues were all explained clearly in the online event.

Perhaps ordinary viewers are not interested in these relatively professional knowledge, but for science fiction fans, the more they listen, the more interested they become.

Because the three-body problem is indeed a classic problem in astronomy.

If a TV series is based on such an astronomical problem, then this TV series will be science fiction from the beginning.

therefore.

After this online event, audiences who like science fiction quickly changed their evaluation of “The Three-Body Problem”.

Let’s not talk about whether this drama is good or not. At least the creators are really making science fiction instead of trying to sell others.

You have to try it to know whether the show is good or not, and sci-fi fans are already eager to see whether this science fiction-themed TV series will pass the test.

[Is it true that a domestic drama is a science fiction film? 】

[At present, the main creator is really doing science fiction. Anyway, I am very interested in “Three-Body”. Three stars that move irregularly. It is scary to think about the civilization living in this kind of star system. 】

[At present, “The Three-Body Problem” may not be good-looking, but it should be a science fiction film. Even if the picture is not good, you should still be encouraged. Anyway, I will sign up for a membership and watch two episodes. If the filming fails, I will pay for the domestic science fiction drama. 】

[The concept of the story is indeed very interesting. I hope it can be filmed well. I feel that if it can be filmed well, the story will be wonderful. 】

…

“The Three-Body Problem” has not yet started airing, but the creator’s sincerity and serious attitude towards science fiction themes have first won the recognition of science fiction fans.

Most science fiction fans on the Internet have the same opinion. Even if it is not good, they will still watch two episodes.

For a TV series, it is actually enough to obtain this audience attitude.

If you can get the audience to click on the first episode and watch it, that’s half the battle.

As for whether it can retain the audience, it depends on the quality of the series.

While the premise of “The Three-Body Problem” was getting popular, the special effects production of “The Wandering Earth” also entered the final stage.

Fang Xing also began to lead the crew of “The Wandering Earth” for pre-heating.

Since the finished film has not yet been fully produced, a distribution contract has not yet been signed.

However, this does not prevent the crew from starting pre-publicity.

Since both dramas are from Ark Culture, “The Three-Body Problem” and “The Wandering Earth” often perform together during road shows.

Moreover, because both dramas are science fiction-themed, the combined publicity has had a very good effect.

The popularity of the two dramas continues to rise.

From time to time, it will be hotly searched.

Time has entered November.

The special effects production of “The Wandering Earth” is basically completed.

Fang Xing found a viewing group from Zhang Changfeng and Penguin Pictures, watched the finished film, and then started negotiating a distribution contract.

Since the two parties have cooperated many times, the negotiation went smoothly.

Basically everything is negotiated in accordance with the terms of the previous contract.

Of course, Fang Xing will definitely put forward higher requirements when it comes to arranging films for the premiere.

After all, Fang Xing has already won the Golden Bottle Award for Best Actor, and was last year’s box office champion director and star.

Moreover, “Nezha” has basically won the box office championship this year.

Because this year has already reached November, the Spring Festival, Summer, and National Day have all ended, and there are no movies with a box office of more than 4 billion, let alone challenging the 4.5 billion box office of “Nezha”.

This means that Fang Xing is the box office champion director for two consecutive years.

With this kind of box office appeal, Fang Xing certainly has the confidence to make demands.

“The filming schedule cannot be lower than 30%.” Fang Xing directly expressed his inner request.

As soon as this number came out, Zhang Changfeng’s eyes widened.

“I’m telling you, Mr. Fang, don’t be kidding me. It’s the Spring Festival. Where can I get a movie schedule that’s 30% higher for you during the Spring Festival?”

The Spring Festival period has always been the most competitive, with five or six popular movies released together every year.

The film schedule is divided among so many movies, so getting 20% ​​is considered a lot.

During the Spring Festival period that has ended this year, the opening schedule of “Nezha” is only 13%.

And the special effects blockbuster “Land of Demons”, which invested 700 million yuan, only has 26% of the film schedule.

Therefore, it is indeed very difficult to arrange 30% of the films.

Of course, when it comes to negotiation, it is natural to ask for a high price and then pay back the money on arrival.

Zhang Changfeng hurriedly said: “Otherwise, I will sign 25% of the film arrangement in the contract, but I guarantee you that I will try my best to fight for more with the theaters. Even if I can’t get 30%, I will try to get 28%. This It’s already the limit. Really, the competition for the Spring Festival next year will be no worse than this year.”

In fact.

25% of the film schedule is already quite a lot. Previously, “Land of Monsters” also received 26% of the film schedule.

“Land of Demons” has an investment of 700 million, and “The Wandering Earth” has an investment of 500 million.

Being able to get such a high film schedule is because the theater chain has confidence in Ark Culture and Fang Xing’s movies, so it gave so much.

What’s more, Zhang Changfeng verbally promised to try his best to get 28% of the film schedule.

Although it was not written into the contract, since he dared to promise, he must be certain.

Even if you don’t get that much in the end, the gap won’t be too big.

Fang Xing was very satisfied with the outcome of the conversation, so he signed the distribution contract, and then both parties began to go all out for publicity and distribution.

The posters and trailers of “The Wandering Earth” immediately hit the Internet and filled the streets of first-tier cities.

Since Ark Culture has two dramas being promoted at the same time, they can support each other in terms of promotion.

Especially when it comes to the promotion of various David TV programs.

Fang Xing would bring both crews with him.

When Xiangjiang Satellite TV was recording “Happy Weekend”, when the two crews were playing games, they were divided into two teams, one Earth team and one Trisolaris team. The two sides competed in the game, and the winning team could get more publicity time. .

The time came to mid-November, before the recorded satellite TV program was broadcast.

The first trailer of “The Wandering Earth” has finally been released.

In the trailer, the planetary engine is ignited, and the engine flames soaring into the sky immediately make science fiction fans soar with adrenaline.

Then the camera began to zoom out, and the number of planetary engines was increasing. Tens of thousands of engine flames shot into the sky, like dazzling ribbons on the earth.

The camera zoomed up into space, looking at a blue planet, ejecting thousands of flames, speeding through the boundless universe.

This picture is extremely shocking.

As soon as this trailer came out, it immediately conquered many science fiction fans:

【Fuck! What did I see? I suddenly felt inexplicably excited. Do we really have our own science fiction film? 】

[The idea of ​​installing an engine on the earth, if nothing else, is very science fiction. 】

[Okay, the singer, I want to inform you that you have a movie ticket. 】

【+Two sheets. 】

[When I watched the trailer of “The Three-Body Problem” before, I thought it was serious about making science fiction. Now that I saw the trailer of “The Wandering Earth”, I am really excited. Hopefully not all the best stuff is in the trailer. 】

[One thing to say, the plot of Fang Xing’s movie should be fine, and so should the acting. As long as the special effects are good, I feel like this movie can be a success! 】

[“The Three-Body Problem” will start airing at the end of the month. Let’s watch “The Three-Body Problem” first to determine its quality. If “The Three-Body Problem” can get a passing grade, then “The Wandering Earth” shouldn’t be too bad either. 】

Since “The Three-Body Problem” and “The Wandering Earth” are already tied together, the popularity of one of them will naturally drive the other.

Therefore, viewers who want to watch the movie have decided to watch “The Three-Body Problem” first to determine whether “The Wandering Earth” is worth looking forward to.