Time Travel: 2014 - Chapter 382
c382 Bad money drives out good money
Of course, this inheritance only exists in Lin Hui’s heart.
The technical aspects are not difficult, but once the technical aspects are solved, it is time to consider the market aspects.
To put it bluntly, it’s time to consider the pricing of games.
Although such a game does not consume much time in the remastering process.
But Lin Hui still decided to set the game to a buyout system.
Why did Lin Hui choose to do this?
This has something to do with the game development process.
Compared with ordinary software, the commercial profits of games are much higher, so competition is fierce.
As soon as the competition becomes fierce, it inevitably gets rolled up.
The consequence of this kind of thing is that games tend to inevitably become more and more complex.
Increased complexity means increased risk.
Once these more complex games fail, it is very difficult to recover any cost.
In order to avoid overturning, game products generally have a relatively long cycle before development is finalized.
First of all, there must be a strict project review process, which is often extremely troublesome:
The first thing to do is the prospect planning of the game, which is usually initiated by the game producer.
This process is to propose a game type and gameplay direction.
Then you must be able to clarify the elements of the idea, connect the main logic, and the expression must be persuasive, so that such a project proposal is likely to be adopted.
The next step is to conduct market research.
When a project proposal is adopted, it will more or less be compared with existing games currently on the market.
Those who are capable will even investigate games being developed by other companies.
Check to see if there are games of the same type with similar gameplay.
If not, we need to analyze whether this is a blue ocean article that no one has done yet, or it is a dead sea, and this road will not work at all.
If so, you need to compare it with the best games and think about whether your game will be competitive if it is made.
Should we face the collision head-on and crush our opponents with higher game quality, or should we avoid the conflict, use hot IP or subdivided areas to occupy the remaining market, and then achieve overtake…
Sometimes it is not entirely a good thing that there are no games of the same type in the field related to the game you want to make.
Get used to crossing the river by feeling the stones.
When there are no rocks to touch, it will undoubtedly test the originality of the game design team.
After this, further demo rehearsal will be carried out.
When the direction of a game has been determined and market research has been conducted, the next step is to make a demo at a low cost and try it out to see if there are any hindering problems in the implementation of the core gameplay. After it is actually made Is it really fun to play?
If this level is passed, then it is basically certain that the product is ready for development and production.
After the product project is approved, it takes a certain amount of time and preparation to get the development team personnel in place.
There is a more important thing to do in this process, which is to sort out the prerequisites and version plans of how to make it.
After this, it is still not over. The development of a game will also involve many aspects such as framework gameplay, style specifications, version planning, actual development, product testing, etc…
A super tedious process.
It can be said that it is extremely troublesome for a game to come out under normal circumstances.
Unless it’s all about opportunism, it’s actually very difficult to be a serious game developer.
Game development often requires a large amount of funds according to the normal process.
Of course, except for manufacturers who are keen on copying and pasting.
The most direct way to repatriate costs is through game buyouts, game memberships, and advertising revenue.
However, both the membership and the advertisements were troublesome, and neither of them pleased Lin Hui.
The only way for Lin Hui to recycle costs seems to be game buyout.
Although the actual development cost is very low.
But it was impossible for Lin Hui to bring the matter of transportation to light.
So even if Lin Hui didn’t have any development costs, he still had to make a move to regain blood.
Otherwise, it wouldn’t be surprising.
To put it another way, even if Lin Hui himself doesn’t care about outside opinions, he also doesn’t care about some income issues.
But Lin Hui couldn’t just care about his own integrity.
Other individuals and teams who develop games honestly set up the game to be a buyout due to the cost of return.
Lin Hui made the game free because he could transport it without any scruples at almost zero cost?
It is true that those paid games that game developers who are eager to recycle costs will encounter resistance from players.
If things go on like this, wouldn’t it be counterproductive to the healthy, orderly and positive development of the game industry.
Even this effect is very similar to another kind of “bad money drives out good money”.
In that case, Lin Hui would really become a star in the industry.
After considering many factors, Lin Hui still felt that it was necessary to set a price for the game Dinosaur Mini Game.
As for how much the pricing will be set specifically?
Lin Hui set the overseas pricing to US$1.
Afterwards, Lin Hui put the game he had created online into the Apple App Store to await review.
As for domestic? Lin Hui is not considering launching the game “Dinosaur Mini Game” for the time being.
After all, Lin Hui’s previous updates to the three games “Life Restart Simulator”, “2048” and “FLAPPY BIRD” were mainly focused on domestic players.
There seems to be no need to continue to make too much noise in the country in the short term.
Especially when the official media will have to make some public reports about themselves in the near future.
Under this situation, Lin Hui feels that the best policy is to seek stability in everything in the country.
Of course, Lin Hui’s domestic launch schedule will not be delayed for too long, and it should be launched normally in the near future.
Lin Hui officially uploaded the game around 8 a.m. on June 28 and planned to review it.
Lin Hui received a call from Huang Jing at 8:20 in the morning.
Huang Jing and Lin Hui were relatively familiar with each other, and Huang Jing did not beat around the bush after answering the phone.
Expressing her admiration for Lin Hui directly, Huang Jing said: “Oh my God, you…you are too fierce. Don’t tell me that you stayed up all night and updated three games. Made a new game? You are really awesome.”
Lin Hui said modestly: “It’s just so-so. The main thing is to check for deficiencies and fill them up.”
Without waiting for Huang Jing to continue to praise, Lin Hui asked: “By the way, do you have any opinions on the updates and new games I have made this time?”
Huang Jing: “I can’t talk about opinions. I didn’t bother to look at them one by one. I just took a brief look at the dinosaur parkour game you made…”
Lin Hui said: “It’s okay. Then you can just tell me what you think about the dinosaur mini-game. I’m all ears.”